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✦ Digital Strategy ✦ AI Consulting ✦ Creative Direction ✦ Growth

High-converting websites for growing businesses

Your website should
bring in customers.24/7.

High-converting websites and UI/UX for businesses, startups, and established brands. Built on WordPress, Webflow, Wix Studio, Squarespace, and Shopify, or designed in Figma and handed to your team.

High-Converting Websites UI/UX Design WordPress Webflow Wix Studio Squarespace Shopify Figma High-Converting Websites UI/UX Design WordPress Webflow Wix Studio Squarespace Shopify Figma
01 // Why My Sites Convert

Not just pretty.
Built to sell.

Most designers make websites that look nice. Fewer build websites that actually convert visitors into customers. That's what separates 10+ years and 200+ builds from a portfolio piece.

🎯

Conversion-First Design

Every design decision is a conversion decision. Your site is built around what makes your customers actually buy, not what looks good in a Figma template.

⚡

AI-Accelerated Workflow

I use AI for research, prototyping, content, and A/B variant exploration, so you get more strategic thinking and stronger design in less time, without agency prices.

🤝

Senior-Level, Every Time

No account managers, no handoffs to juniors, no surprises. You work with me directly from first conversation through launch, and beyond.

02 // Services

What I build

Design and build across every major platform, chosen for what fits your business, not for what's easy for me. Full site builds, Figma design handoffs, redesigns, and ongoing support.

01
🎨
Design

UI/UX Design in Figma

Website design, landing pages, and product interfaces designed in Figma. Handed off to your dev team or built by me end-to-end.

Figma Landing Pages Product UI Prototypes
02
⚙️
Build

WordPress & Custom Builds

Full custom WordPress sites built with Elementor, Divi, or custom themes. Memberships, WooCommerce, integrations, and more.

WordPress Elementor Divi WooCommerce
03
🚀
Platforms

Multi-Platform Development

Webflow, Wix Studio, Squarespace, or Shopify. I build on the platform that fits your business, team, and long-term maintenance plan.

Webflow Wix Studio Squarespace Shopify
04
🔄
Rebuild

Redesigns & Migrations

Underperforming site? Outdated platform? I rebuild for conversion lift and migrate between platforms without losing traffic or SEO rankings.

Redesigns Migrations SEO Retention Conversion Lift
05
🛠️
Support

Ongoing Maintenance

Monthly retainers covering updates, security, backups, A/B testing, and continuous optimization. Starts at $250/month.

Maintenance Updates Optimization Retainers
03 // Selected Work

Results in action

See all work →
StrategyDesign

Onair · Airbnb

Airbnb Internal Production

↗
UX StrategyDesign

LAWA · LAX

Los Angeles World Airports

↗
Digital StrategyBuild

Cherry Cars

Online Car Marketplace

↗
Brand StrategyDesign

Pedini

Italian-designed Cabinetry

↗
Enterprise StrategyDesign & Dev

Acquis Consulting

Strategy & Execution Consulting

↗

04 // Why Not Just Use AI?

AI generates.
Strategy decides.

AI can write code, generate designs, and produce content at scale. But it can't understand your customers, read your competitive landscape, make judgment calls under uncertainty, or build the relationships that drive long-term growth. That's where I come in.

I use AI to work faster and smarter, then apply a decade of strategic thinking, creative direction, and business experience to turn that raw output into something that actually moves the needle.

🎯

Strategic Judgment

Knowing what to build, when, and why, based on your business context, not just best practices.

🧩

Systems Thinking

Seeing how your brand, technology, marketing, and customer experience fit together as one connected system.

🤝

Long-Term Partnership

A trusted advisor who understands your business deeply and is invested in your success over time.

05 // About Me

I design.
I build.
I ship.

I'm Kelsey. A senior web designer and developer who's shipped 200+ websites for businesses across law, hospitality, healthcare, tech, wellness, and beyond.

Whether it's a Figma design handed off to your team or a full custom build on WordPress, Webflow, Wix Studio, Squarespace, or Shopify, I approach every project with one goal: build a website that actually earns its keep.

How I build

Direct and senior-level. Every project handled by me from strategy to launch. No handoffs, no juniors.

What I build

Websites that convert. On any platform. For any industry, because good design principles fit everywhere.

Why clients stay

Long-term retainers, ongoing partnerships, and clients who come back for their next site, and their next.

"Your website should be your hardest-working salesperson. One that never sleeps, never takes a day off, and closes business for you 24/7."

200+ Sites Shipped
10+ Years Experience
100% Senior-Led
24/7 Working For You
WordPress Webflow Wix Studio Squarespace Shopify Figma Elementor WooCommerce

06 // Work Together

Got a website
to build?

Ready to turn your website into a 24/7 salesperson? Send me the details of your project and I'll respond within a few hours. Fixed-price builds, hourly work, and monthly retainers available.

Start Your Project → View Recent Work
hello@kcoss.com